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Glossary
/// Definition

E-E-A-T

E-E-A-T stands for Experience, Expertise, Authoritativeness and Trustworthiness — Google's quality framework.

In depth

E-E-A-T is Google's quality-rater framework used to assess content. Since 2022 it explicitly includes 'Experience' — first-hand engagement with the topic — alongside Expertise, Authoritativeness and Trustworthiness.

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