Notes from
the shipping floor.
Plain-language writing on mobile, AI, real-money gaming, auctions and culture-forward product engineering — by the people who ship.
Why mobile-first is still the right call in 2026
The web got fast again and AI got useful, but the first tap of the day still happens on a phone. Here's how we think about mobile-first for culture-forward brands.
Shipping LLM features without shipping a demo
Most LLM features look great in a demo and fall apart in production. Here's the observability, eval and rollback stack we wrap around every AI feature.
Class II vs Class III: what operators actually need
A plain-language walk-through of Class II bingo mechanics and Class III RNG — and the engineering surface that each one demands.
Auctions are a design problem before they're an engineering one
What we learned building HipHopGrails — why bid mechanics, anti-snipe and event run-of-show are UX concerns first, systems concerns second.
Why .NET + Azure is still the right call for high-value auctions
Node and Postgres get the blog posts. For high-value auction platforms, the boring stack is still winning — and here's why we doubled down on .NET and Azure for HipHopGrails.
The case for senior-only delivery — what 7 years and 40 engineers taught us
Most agencies sell juniors at senior rates. We sell seniors at senior rates and ship in a quarter what pyramid agencies ship in a year. Here's why the model works.
How we evaluated React Native vs native after 9 mobile builds
We've shipped 9 production mobile apps in the last 4 years — some React Native, some fully native. Here's the decision framework we now use, with the trade-offs that actually matter.